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Travel POV


Cape Town Tourism

Brief: To show local and international travellers that Cape Town’s travel and hospitality industry has created a travel ecosystem that is truly covid compliant.


Approach: We pushed the envelope on this project and shot the entire film from the perspective of a traveller. This allowed us to illustrate real life covid measures in action – whilst still celebrating Cape Town as a must-see destination.


In order to execute this production we built a custom POV rig. This allowed us to shoot the film in cinema quality, while directing the talent through the scenes.